FitJoy Nutrition

You shouldn’t have to choose between healthy and happy. But far too often, we choose a side whether we realize it or not. Eating right, working out and making steps towards your goal should be a journey that gives you more satisfaction, not less. Put the joy back into living a healthy lifestyle with FitJoy!


"Fitness is not about being better than someone else...It's about being better than you used to be." Cellucor is one of the largest sports nutrition brands in the world and it's products are sold in more than 10,000 retail locations domestically and more than 40 countries around the world including GNC, Vitamin Shoppe, Vitamin World, 24 Hour Fitness, and Costco.


EVELO builds and distributes smart, power-on-demand electric bikes that help the 99% of people who currently don't bike overcome the barriers of hills, fitness levels or the inconvenience of arriving to the destination sweaty.

They have developed an innovative direct-to-customer distribution model that allows a customer to customize their bike online in minutes and deliver it nearly fully assembled directly to their door. This bypasses traditional brick-and-mortar, saves 40% margin and allows Evelo to offer better pricing, maintain higher margins and control the entire user experience.


FocusMotion is building the world's largest, most comprehensive database on human movement.

Focus let's software and hardware developers start recognizing and identifying human movements in seconds for any OS on any wearable. Focus provides instant access to complex machine learning and signal processing capabilities, and alleviate the pain point of human data entry. Focus provides a method for automated tracking for Training, Recovery, Corporate Wellness, and Healthcare implementations in an evolving $9B space.


If you're looking for the best way to start your day and fuel your active lifestyle, you've found it. Wildway is a grain, wheat, and gluten-free, non-GMO, sweetener-free, oil-free, vegan, extract and flavoring free snack brand gaining significant traction across the US. (Potential Investment

Supreme Golf

Supreme Golf is the KAYAK of golf tee times. With over 60 million golfers booking over 1.3 billion tee times per year, generating in excess of $100 billion, and their current partnership with and GolfNow they are set up to disrupt the space. (Seed Sumo Fund 2)


Although we prefer Health & Fitness, occasionally opportunities come along that we can't pass up.

Wrapify is a disruptive (Out of Home) ad platform connecting drivers and brands to create powerful on-vehicle advertising. Through its proprietary mobile application and technology and ironclad controls ensure Wrapify’s powerful and intuitive platform protects both drivers and brands. Wrapify is the easiest way to make money on the road short of finding it in the street.


Recognized as one of the top 100 inventions of 2015, Knocki detects and identifies tap or knock patterns on the surfaces of tables, walls, counters, doors, and more. For example, you can attach Knocki behind your nightstand and then knock your nightstand to turn out lights and set an alarm, or knock on your coffee table to request an Uber.